What I Do

I'm an MFA-trained writer and brand strategist. I help founders and brand leaders find the story only they can tell — and then I help them tell it, in their voice, with real craft behind it.

Ghostwriting & Content

You have ideas worth sharing. I write them in your voice: consistently, credibly, and without the hours you don't have. From ongoing thought leadership to one-off pieces, I create content that sounds exactly like you, only better.

What this includes:

• Essays, op-eds, and brand manifestos

• Substack and LinkedIn content

• Keynotes and speaking materials

• Founder narratives and personal brand stories

• Voice development and editorial strategy

• Editorial planning and content calendars

Ideal for: Founders and brand leaders who need a writer they can trust with their voice.

Brand Narrative & Strategy

I help brands define their story, voice, and positioning — especially at pivotal moments like launches, rebrands, or growth phases.

What this includes:

• Brand story development

• Voice, tone, and messaging frameworks

• Positioning and launch strategy

• Founder narrative development

• Brand books and guidelines

Ideal for: Brands launching, rebranding, or at an inflection point who need strategic clarity and messaging that resonates.

Consulting & Workshops

Brand audits, editorial strategy, and custom workshops for teams who want to elevate their storytelling from the inside out.

Ideal for: Companies navigating transformation or building internal content capabilities.

MFA for Brand Builders

A 5-week writing studio for brand leaders who already write and want to write better. Learn the literary techniques real writers use, applied directly to brand work.

Next cohort opens April 2026. [Join the interest list →]